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Panel

Embedding Finance: Auto, Home and Travel

calendar_today June 2, 2025

The process of integrating embedded lending into consumer journeys is currently revolutionizing how high-value purchases are financed in sectors like automotive, travel, and real estate. No longer a secondary consideration after the sale, point-of-purchase financing has moved from a paper-based and painful experience to a seamless digital interaction. By successfully integrating embedded lending into consumer journeys, lenders and merchants are removing the traditional friction that often leads to cart abandonment or lost sales opportunities at the final stage of the transaction.

This session explores the technical and strategic shifts required for integrating embedded lending into consumer journeys across various digital platforms. The panel discusses how modern APIs and real-time data verification allow for instantaneous credit decisions, effectively moving the industry closer to a perfect ten on the efficiency scale. Beyond simple convenience, integrating embedded lending into consumer journeys provides a critical competitive advantage by offering tailored financial products exactly when the consumer’s intent is at its highest point.

Industry leaders in this session share insights on the infrastructure needed to support these complex financial layers without compromising the user experience. As we look toward the future, integrating embedded lending into consumer journeys will likely expand into more niche markets, requiring a deeper understanding of regulatory compliance and cross-industry collaboration between fintech firms and traditional retail brands.

  • Analysis of the transition from legacy paper-based lending models to real-time, integrated digital credit solutions.
  • Case studies on how the auto and travel industries have successfully reduced friction during the checkout process.
  • Future predictions for embedded finance and the role of data in personalizing the lending experience for the modern buyer.

Explore the full video to discover how your organization can start optimizing the purchase funnel by following these expert insights on digital transformation.


Speakers
  • Sean Martin Managing Director, Head of Financial Inst. & FinTech Raymond James Moderator
  • Dan Park CEO Clutch Speaker
  • Michael Garrity Chairperson Financeit Speaker
  • Denise Heffron Managing Director FlexPay Speaker